Denotative & Connotative Analysis - Q Double Page Spread

Denotative & Connotative Analysis - Q Double Page Spread

　

　

There is a border around the article going over the gutter of both pages.

The border which goes around the article is creating cohesion between the two pages. The pattern of it goes all around the edge yet the main image on the left overlaps it showing the dominance and power of the photograph.

　

The whole page conducts a negative, plain white background.

By giving the article no colour for a background and simply using a negative white, it makes the feature appear clean, fresh and modern. The text and the main image stand out against this somewhat boring background, and therefore it gives the image the attention of the article.

　

The main image on the left has been cropped.

The main image is cropped at the legs and it overlaps the border at the bottom and the top. The powerful stance the artist is photographed in represents the artist herself. She is posing in a seductive manner, and wearing very little clothes - this radical appearance reflects the artist and her music. The artist is wearing one of the main colours featured - black - this contrasts with her skin and the background making it stand out vividly to the reader.

　

The only three colours featured are red, white and black.

The combination of these three colours is featured throughout the magazine. The red is the brand promotion of the identity of the magazine and is the main colour which stands out over the two pages. Q wants this colour to be a constant advertisement and reminder to the reader that the magazine they are reading and have chosen to purchase is Q.

　

The statements the interviewer makes are in red, capital letters.

The statements are in red so that they stand out and by using capital letters the reader can distinguish between the statements and the answers of the artist.

　

The article is set out in three main columns with no full stops at the bottom of them.

By arranging the interview in columns it makes it easier for the buyer to read as a full page of text can be off putting. Breaking it down into short paragraphs makes it far more approachable as a piece of writing everyone will want to read. By not ending with a full stop at the bottom of the each column it means the reader has to go to the top of the next one to continue reading the article.

　

The website of the magazine is on the bottom left of the right hand page.

The logo is featured three times over the double page spread. Q does not want the reader to forget they are reading and enjoying their magazine. By placing it where the article concludes it makes it the last feature the reader sees before they turn the page.

　

The magazine logo is in the bottom left corner, bottom right corner and straight after the full stop which concludes the article.

By featuring the website it is another way of Q showing they are up-to-date with the media and the most recent events. They are advertising yet another way the reader can get involved with the magazine and feel a personal connection to the writers and its contents by explaining how they can easily subscribe.

　

　

The pull quote is centred within the article in the middle of the right hand page underneath a thick, red strip.

After the reader has first noticed the main image the feature that stands out most on the right hand side is the pull quote in bright red capitals underneath a thick, red strip. By showing the pull quote they have chosen central to the article it makes the buyer want to read the interview - the magazine will tend to choose one of the slightly more outrageous or enticing statements from the interviewee to feature as a pull quote to encourage readers to read on.