The way the band is arranged shows that the male
at the front of the main image is the lead singer.
This photograph is a close up image.
The magazine has kept the same style of the title – smashed looking text.
The magazine has kept the same text because
it is instantly recognisable to the brand of ‘Kerrang’.
The style of the text shows immediate energy – as if
you can hear the ‘smash’ of the cracking.
Along the bottom there are descriptions of the posters inside, and there is a ‘plus!’ strip at the very bottom describing the contents.
Having the free gifts of posters along one strip at the bottom all connected draws your eye towards it because it is a ‘bottom-heavy’ layout. The contrast of the red, white and black text together can create a quite chic look from this combination but the effect they are trying to achieve in this form is quite a ‘grunge’ rocker effect. The red is a strong colour – contrasted with the black is passionate and energetic.
The photograph of the band dominates the page,
and the text of their band name ‘Muse’ is in capitals and is
bigger than the magazine title.
The way they have made the band name ‘Muse’ in capital letters – larger than the magazine title- is showing that this is the most important content
within the magazine. Using black and grey colour of the text for the short headlines above and below the band name is a sharp contrast and draws your eye towards it. The big, white text of the band name makes this the first part of the magazine you look towards.
The cover is kept quite basic with all the cover lines along the bottom, apart from one section on the right stating an ‘access’ all areas.
The strips of text at the bottom and the top create a flow of consistency.
The background of the magazine is grey.
The background of the magazine is grey – using this serious colour reflects the sternness of the band’s expressions.
There are exclamation marks after nearly every sentence.
Using the exclamation marks after each sentence on the cover gives it energy – as if each sentence is being shouted.
The barcode, issue number, date, price and website information are at the bottom right corner – taking up a small amount of room.
By putting the barcode section at the bottom right hand corner of the cover shows that is the least important part of the magazine. The price is in such a small font, almost showing this is an irrelevant piece of information – saying that if you like the magazine enough already the price is the last thing you consider when buying it.
The majority of the ‘busy’ section of the magazine is towards the bottom: keeping the top fairly clear and simple – about halfway up the page, keeping a balance.
By placing the ‘access all areas’ at the right of the cover shows that this is a less important story – they have used a clear backstage pass template which I think represents the exclusivity of this article.